A group of stakeholders has finished its New York meeting to issue the Ethical Sourcing Report 2008, a detailed look into how companies can ensure their supply chains meet green standards.
The report however found that support for green measures has been reaching even producing countries, and is not just a fad among middle class customers at the delivery end of the chain.
"Today's global business environment is filled with higher expectations for responsible supply chain programs, increasing demands for authentic measurement and transparency in reporting, and even greater expectations for effective and sustainable remedial efforts as issues are identified," explained Andre Raghu, president of Intertek Sustainability Solutions, which released the report Thursday.
The report follows higher standards and a heightened awareness of the green aspects of a business, and those companies advertising a green product are coming under increasing scrutiny to show that their product can be proven green all along its production chain.
However, the report also found that most companies lacked the ability to measure the impact of ethical sourcing and delivery, and expectations were often misguided. As such, outsourcing a decision to go green may be the wisest move for a business.
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